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Update image Alt text

3/5/2026


Update image Alt text

What this does

Improve accessibility and SEO without replacing the image.

Steps

  1. Find the image row you want to edit.
  2. Set Action = U.
  3. Update Image Alt Text.
  4. Keep Product Handle and Image ID unchanged.

Excel row example (same row)

Use two small tables: first is the exported row, second is the row you import. Cells marked with are the fields you change.

Before (as exported)

Product Title Action Product Handle Image Source Image Alt Text Image Position Variants Image File Name Current Image URL Image ID
Women's Canvas Tote Bag (blank) womens-canvas-tote-bag (blank) bag image 5 Beige / One Size bag-front https://cdn.shopify.com/... gid://shopify/MediaImage/31591988199562

After (what you import)

Product Title Action Product Handle Image Source Image Alt Text Image Position Variants Image File Name Current Image URL Image ID
Women's Canvas Tote Bag U womens-canvas-tote-bag (blank) Beige canvas tote bag on white background 5 Beige / One Size bag-front https://cdn.shopify.com/... gid://shopify/MediaImage/31591988199562

Writing tip

Use one short sentence. Example: Beige canvas tote bag on white background.

Import

  1. Open Import Excel.
  2. Upload the edited Excel file.
  3. Start task after validation.