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Update image variants
3/5/2026
Update image variants
What this does
Bind an image to one or more product variants.
Steps
- Find the target image row.
- Set
Action = U. - Update the
Variantscolumn. - Keep option names and values exactly the same as Shopify admin.
- Use commas to separate multiple variant values.
Excel row example (same row)
Use two small tables: first is the exported row, second is the row you import. Cells marked with ✅ are the fields you change.
Before (as exported)
| Product Title | Action | Product Handle | Image Source | Image Alt Text | Image Position | Variants | Image File Name | Current Image URL | Image ID |
|---|---|---|---|---|---|---|---|---|---|
Women's Canvas Tote Bag |
(blank) | womens-canvas-tote-bag |
(blank) | Canvas tote back view |
3 |
Black / 38 |
bag-back |
https://cdn.shopify.com/... |
gid://shopify/MediaImage/31591988232330 |
After (what you import)
| Product Title | Action | Product Handle | Image Source | Image Alt Text | Image Position | Variants | Image File Name | Current Image URL | Image ID |
|---|---|---|---|---|---|---|---|---|---|
Women's Canvas Tote Bag |
U ✅ |
womens-canvas-tote-bag |
(blank) | Canvas tote back view |
3 |
Black / 38, Black / 39 ✅ |
bag-back |
https://cdn.shopify.com/... |
gid://shopify/MediaImage/31591988232330 |
Import
- Open Import Excel.
- Upload the edited Excel file.
- Start task after validation.
Common mistakes
- Typo in option values.
- Different uppercase or lowercase than Shopify.